Provides employees and managers in sales with a clearly defined process for building sustainable business relationships along ...
Lee masThis book describes a number of applications of Artificial Intelligence in the field of Customer Relationship Management ...
Lee masProviding a forum for the exchange of ideas in AI, this book provides a concise yet comprehensive coverage of methodologies, ...
Lee masThis book aims to develop a mid-range theory of relationship management, examining truly relationship-orientated firms to ...
Lee masDevelop "big picture" insight that inspires big brand ideas Use imagery to understand the fundamental human values that ...
Lee masPresents analytic and operational software tools that offer features for enhancing and streamlining interactions with customers. ...
Lee mas